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Task: You will prepare a report outlining further details of your chosen researc

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Task: You will prepare a report outlining further details of
your chosen research that will form the basis of your Dissertation/Applied
Business Project.
Format: You should use the following structure for your
Individual Applied Report – Research Proposal. You should present your applied
report/proposal in a single document with an appropriate front page, contents
page, headings and a correctly formatted reference list (University of East
London Harvard style).
Section 1: Research topic, aim and objectives ○ Identify
your proposed research topic and offer a clear rationale, along with aim and
objectives
■ In this
section you should present your research topic and explain the topic
area. The section should include appropriate background information and it
should explain the rationale for selecting this research topic and what is the
potential contribution of the proposed research. Also, the section should clearly
present the aim and objectives of the proposed research.
● Section 2:
Literature review
○ The literature
review should analyse and synthesise relevant academic literature, critically
engaging with the field of scholarship. In the literature review, you should
discuss how your research topic will fit within existing published work. You
should find at least 12-15 sources of literature (mainly academic) connected to
your proposed research and analyse them to show how your research will attempt
to contribute to existing knowledge. You should aim to compare and contrast the
sources and make appropriate links with your proposed research. Keep in mind
that you should paraphrase the sources in your own words and you should
synthesise the potential contribution of these sources to your research. Your
literature review should not be presented as a ‘list’ of articles.
Section 3: Methodology, methods and ethical considerations
○ Identify and justify a research methodology appropriate to
your proposed research ○ Identify and justify research methods and data
appropriate to your proposed research ○ Identify key ethical considerations
relevant to your proposed research
■ In this section you should discuss your research methodology.
You should consider your epistemological approach and how this impacts your
research design. Also, you should discuss your data collection methods as well
as the types of data that you will collect for your research and the sources of
this data. You should be able to justify your choice of methodology and methods
by referring to your research aim and objectives. Also, you should comment on
the feasibility of your research and your ability to access the required data.
Finally, this section should outline the ethical considerations related to your
research.
■ You are
advised to include a secondary data collection for your proposal, and
not primary. This is because for the final module of this programme
(Dissertation) you are not allowed to proceed with primary data collection, but
only with secondary.
● Section 4: Research
schedule/plan
○ Induce a
provisional project schedule/plan for your proposed research
■ In this
section you should outline the key milestones for the completion of your
research project and propose the length of time that each milestone will
require to complete. You should try to be as realistic as you can and you
should consider things like work schedule and busy periods at work as well as
holidays and other breaks. It will be useful to present your schedule/plan on a
table listing the milestones, the duration of each milestone as well as a brief
note for each milestone that will offer a description of the role of the
milestone in the process and a justification for the assigned duration,
including any concerns, contingency plans, or limitations to completing the
milestone.

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