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In this project, you will create a professional presence on LinkedIn, a professi

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In this project, you will create a professional presence on LinkedIn, a professional social media network that is widely used by professionals and employers in most industries. If your profession or personal beliefs prevent you from establishing a LinkedIn profile, you may submit a Word document with the same sections as a live LinkedIn profile. As part of this project, you will conduct research into your present or desired industry, create a branding statement, and create or revise a LinkedIn profile using what you have learned about the industry and yourself.
There are four steps in this project that will lead you through each deliverable. Most steps should take no more than two hours to complete. Begin by watching the video above, which introduces the fictional scenario that provides the framework for the project. Then continue with Step 1: Engage in Analysis and Reflection.
Competencies
Your work will be evaluated using the competencies listed below.
1.1: Organize document or presentation clearly in a manner that promotes understanding and meets the requirements of the assignment.
1.4: Tailor communications to the audience.
1.6: Follow conventions of Standard Written English.

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